Tommy Hilfiger Promotion Madrid

StaffWarehouse worked with Blazinstar Experiential to launch Tommy Hilfiger in Madrid. Promo models were selected from a casting in Madrid and out of 100 applicants only 20 were chosen.

Umbrellas and deck chairs were positioned in the main part of Madrid and consumers were invited to sit down on the branded deckchairs and given a bottle of cold water, the promotional activity was based on the Miami theme.