Promotion Agency Creates Campaign For Barefoot Wine
April 11, 2009 by admin
Filed under Field Marketing Staff

Promotional Campaign for Barefoot Wine
THE BRIEF:
Promotion agency StaffWarehouse were approached to launch a new Gallo wine,
THE EXECUTION:
StaffWarehouse’s carefully selected promotion staff seeded Brighton with mini barefoot logo cards, in the shape of small footprints.
Our trendy promotion staff planted the cards all over the popular, fashionable areas of the town. These footprints increased brand image by popping out of clothes, CD’s and shoes, to hidden in trees, walkways and café windows. This strengthened the intrigue of the Barefoot logo image. Brighton was covered with the barefoot footprint image before launching the distribution of branded material in the reveal stage. This successfully printed the brands logo in every appropriate location.
Gallo seeded the town with footprints including projected images over buildings. Promotion staff handed out tickers and pasted them on floors and windows.
THE RESULTS:
By means of promotion staff and live brand engagement between barefoot and its opinion leading target audiences, promotion agency Staff Warehouse reinforced broader media and brought the barefoot brand to life. This activity was hugely successful in generating high awareness of the Barefoot brand with target audiences as well as positioning Barefoot as a cool and trendy product affiliated with influential outlets.
Promo Agency
April 10, 2009 by admin
Filed under Promotional Staff

Promotional Staff
Promotional Staff in the UK are very important in every single live marketing or brand experience situation. Therefore, if your promotional staff are not carefully matched to the product and the brand as well as the target audience, they might not communicate your key messages effectively.
For live events, in-store promotions or road shows, UK promotional staff are vital to the success of your campaign. Staff Warehouse as an events staffing agency that provides trained promotional staff, our aim is to ensure that your live brand experience is successful.
It is very important that the promotional staff know exactly how to handle questions and the situation professionally. Furthermore, promotional staff needs to know about the product or service that they are promoting. Therefore, our promotional staff are carefully briefed beforehand to ensure that they can answer any questions potential customers ask them.
Promotional staff must also understand the subtle differences between handling a b2b and a b2c market. Our Brand Ambassadors are reliable and trained for any promotional event. In the past, Staff Warehouse has supplied 320 promotional staff for a one-day event that went extremely well.
Our promotional staff are reliable, enthusiastic, and presentable. The importance of all your promotional staff showing up is paramount to the success of your festival or event, by hiring a reputable events staff agency you will be able to minimize risk of it all going wrong. Brands and PR Agency’s Field Marketing Agencies, communication agencies, experiential marketing agencies all require promotional staff.
Promo Teams and Leaflet Distributon Staff provided by Staffwarehouse
April 10, 2009 by admin
Filed under Promotional Staff

Promo teams and leaflet distributing staff
THE BRIEF:
Our mission was to drive consumers to purchase key ingredients in order to participate in Gordon Ramsay’s Cook a long live, an interactive one off TV show for Channel 4.
THE EXECUTION:
Promo teams and leaflet distributing staff were used for this campaign
The 200 promotional staff set up in Asda’s, Morrisons and Sainsbury’s nationwide
The promotional staff wore chef whites and Gordon masks
This promotional job included; distributing ingredient lists to shoppers and creating awareness for the show
THE RESULT:
The promotional work conducted for the show helped make it a big success; the show had 4.4m viewers.



