Promotional Staff Agency for Avocado Campaign

April 11, 2009 by admin  
Filed under Case Studies

Promotional Campaign for Avocada Communications

Promotional Campaign for Avocada Communications

THE BRIEF:
StaffWarehouse worked with RED Communications to promote Chile Avocado’s with the comical character, the Avocado Man.

THE EXECUTION:
Promotional staff were dressed in a Avocado man costume
The brand experience staff visited London landmarks for photo shoots with press.
Product samples were distributed to families in supermarkets and at events

THE RESULTS:
The campaign successfully drove product trial and raised awareness of Chile Avocado’s by using promotional staff/brand experience staff in a playful manner.