Product Sampling Staff CKin2U

April 10, 2009 by admin  
Filed under Case Studies

Roadshow Staff by Staffwarehouse for Blazinstar

Product Sampling CKin2U

THE BRIEF:
Staff Warehouse was asked to work for PD3 and Blazinstar to provide specially selected and trained roadshow staff for the CKin2U experiential road show.

THE EXECUTION:
Staff Warehouse handpicked the most suitable roadshow staff for this campaign from their extensive database
The roadshow staff wore branded t-shirts and jeans to match the brand’s image
The roadshow staff targeted young shoppers in an interactive flirty experience nationwide

THE RESULTS:
The roadshow staff and the experiential roadshow were a huge success. The promotional staff all enjoyed the experience and stated that the consumers felt the same way. Promotional models, promotion girls and exhibition models are often used for campaigns like these.